Anshuman K.
↓
Resume
Available for Projects

Anshuman
Kushwaha

AI-Driven  Performance Marketer

I build AI-powered marketing engines — Google Ads, YouTube SEO, AEO content, and automation that generates compounding growth.

Based in Gurgaon · Open to New Opportunities.

View Work → Get In Touch
🔒 AEO Validated ✓
Live Results ● Live
4–6%
Google Ads CTR
800+
YT Views Projected
₹50K
Campaign Budget
15%
CVR Uplift · Mattr AI
🎯Google Ads
📘Meta Ads
📺YouTube SEO
🔍AEO / Schema
🤖AI Automation
📊Analytics
Google Ads Meta Ads YouTube SEO AEO / Schema Prompt Engineering Looker Studio AI Automation Performance Marketing Growth Strategy Google Ads Meta Ads YouTube SEO AEO / Schema Prompt Engineering Looker Studio AI Automation Performance Marketing Growth Strategy
About

I build AI-powered
growth systems
that compound.

Based in Gurgaon, I combine performance marketing across Google Ads, YouTube SEO, and AEO with AI automation to build systems that generate leads — not just impressions.

My edge is architecture. Every campaign is a system — tight audience, validated messaging, funnel built end-to-end, tracked in real-time Looker Studio dashboards.

In 2026, I use AI as a core tool: prompt-engineered copy, automated bidding, AEO schema validated by Google. I build with AI first, not as an afterthought.

Currently
Open to Opportunities in Digital Marketing
Actively seeking internships or entry-level roles in AI-powered Digital Marketing, Performance Marketing, and Growth Strategy.
📍 Gurgaon, India 🎓 BBA · JK Business School 🤖 AI-First Marketer
My Growth Philosophy
01
Strategy before spending

Every rupee has a purpose. Map the full funnel before touching budget. Every touchpoint intentional and measurable.

02
Data before decisions

Gut feel has its place, but data wins. CTR, CAC, AVD, LTV — numbers guide every optimization call.

03
Systems before scaling

Don't scale what's broken. Build the engine first — tight audience, validated messaging, proven funnel. Then pour fuel.

04
AI as a force multiplier

AI doesn't replace strategy — it amplifies it. Research faster, write better, test more, analyze deeper. 10x output.

05
Optimization before expansion

Fix the leaks before adding water. CVR, Quality Score, CTR — optimize first, scale second. Always.

Value Proposition

Why Your Brand
Needs Me.

Most marketers run ads. I build growth engines. Systems that work while you sleep — powered by AI, driven by data, built for scale.

Generic ad copy
→
AI-crafted, tested copy
Guessing keywords
→
Data-driven keyword strategy
No AEO / schema
→
AI-search ready content
Siloed channels
→
Unified cross-channel funnel
Monthly PDF reports
→
Real-time Looker dashboards
Slow manual execution
→
AI-automated workflows
🤖
AI-First Workflow
Every campaign, creative, and report AI-augmented — faster output, smarter decisions, lower cost.
🎯
Full-Funnel Ownership
Google + Meta + YouTube + Analytics. One strategist. Complete customer journey.
🔍
AEO Ready
Content for Perplexity, ChatGPT, Google AI Overviews — visible in AI-first search.
📊
Data, Not Guesses
Looker Studio: CAC, LTV, ROAS in real-time. Every rupee justified by numbers.
⚡
Speed to Market
60% faster execution via AI automation. Campaigns live faster, creatives done faster.
🚀
Compound Growth
Systems, not campaigns. Every month's work makes the next month stronger.
Case Studies

Work & Projects

Deep-dive details available on request — drop me a line.
01
Google AdsLead GenLocal
Google Ads — Kush Academy
Gurugram Coaching Institute · kushacademy.in
Designed and managed a search campaign targeting high-intent students. Achieved above-average CTR through tight keyword match types, Quality Score optimization, and AI-assisted ad copy that outperformed generic templates.
4–6%
CTR
₹150+
CPL
60
Leads/Month
  • Structured campaigns by course type with tightly themed ad groups
  • Improved Quality Score from 4 → 7 through landing page alignment
  • A/B tested 3 headline variants with AI-generated copy — winner had 2.3× higher CTR
  • Reduced wasted spend 32% via negative keyword list expansion
  • Built Looker Studio dashboard for daily performance tracking
Tools used
🎯 Google Ads
📊 GA4
📈 Looker Studio
🤖 ChatGPT
Key Insight
Tight keyword match types + AI-assisted RSA copy = 4–6% CTR, well above the 2% Google Search benchmark.
02
YouTube SEOOrganicSaaS
YouTube SEO — Mattr AI
AI SaaS Platform · Video Growth Strategy
Built a full YouTube SEO strategy for Mattr AI's product channel. Focused on title/tag/thumbnail optimization, metadata keyword research, and AVD improvements to push AI-assisted discovery.
800+
Views Projected
7%+
CTR
45%+
AVD
  • Keyword research using TubeBuddy + Gemini for low-competition, high-intent queries
  • Optimized titles using emotional hooks + keyword-in-bracket format for CTR uplift
  • Restructured intro script to reduce early drop-off and push AVD to 45%+
  • Built custom tag clusters mapped to YouTube's discovery algorithm patterns
  • Created thumbnail brief with A/B variation guidelines
Tools used
📺 YouTube Studio
🔍 TubeBuddy
✨ Gemini
🎨 Canva
Key Insight
YouTube rewards watch time over views. Restructuring the intro script was the single highest-impact lever for AVD.
03
Meta AdsMulti-ChannelSaaS
Multi-Channel Campaign — Mattr AI
₹50K Budget · 5 Channels · AI Trial Acquisition
Architected a ₹50K cross-channel campaign across Google, Meta, YouTube, LinkedIn, and email. Combined Advantage+ automation with prompt-engineered creative briefs to cut production time by 60%.
80+
Trial Sign-ups
15%
CVR Uplift
₹50K
Budget Managed
  • Allocated budget across 5 channels based on funnel stage
  • Meta Advantage+ for prospecting, manual placements for retargeting
  • 15% CVR uplift from landing page copy revisions using Claude + A/B test
  • Built unified cross-channel Looker Studio dashboard for real-time reallocation
  • Reduced creative production cost 60% via AI-assisted brief generation
Tools used
📘 Meta Ads
🎯 Google Ads
💭 Claude
📈 Looker Studio
Key Insight
Cross-channel attribution revealed 40% of conversions were multi-touch — invisible in siloed reporting.
Technical Stack

My Marketing Stack

🤖
AI Content Generation
Prompt-engineered ad copy at 10× speed with measurable CTR improvements across all platforms.
ChatGPTClaudeGeminiCopilot
⚡
Campaign Automation
AI-driven bidding, Advantage+, PMax — algorithms working 24/7 while I focus on strategy.
Google PMaxMeta Advantage+Smart Bidding
📊
Analytics Automation
Looker Studio dashboards — no manual reporting, instant decisions, real-time budget reallocation.
GA4Looker StudioSearch Console
🎯
Move cursor to tilt · Hover skills
🎯
Google Ads
Search · Display · PMax
📘
Meta Ads
Funnels · Retargeting
📺
YouTube SEO
Tags · Titles · AVD
📊
Google Analytics
GA4 · Events · Funnels
📈
Looker Studio
Real-time Dashboards
🔍
AEO / Schema
FAQPage · JSON-LD
🤖
AI Automation
Workflows · Prompting
⚙️
Prompt Engineering
10× output strategy
🎬
UGC Ads
Hooks · A/B Testing
📱
Meta Ads Manager
Advantage+ · Audiences
💻
HTML / Schema
Landing Pages · JSON-LD
🎨
Canva / CapCut
Creatives · Video Editing
Background

Professional Experience

Jun 2025
—
Feb 2026
Digital Marketing Strategist
NMQ Digital India
Google AdsMeta AdsAI AutomationAnalytics
Full-time
+
  • Integrated AI automation to streamline workflows and reduce manual execution time by 40%
  • Optimized marketing funnels across Google Ads and Meta platforms for client acquisition
  • Applied prompt engineering for ad copy and campaign automation workflows
  • Built Looker Studio dashboards tracking CAC, LTV, ROAS across 4+ channels
Jan 2025
—
May 2025
Digital Marketing Intern
Self-Initiated Projects
YouTube SEOAEO SchemaGoogle Ads
Internship
+
  • YouTube SEO strategy — 800+ projected views, 7%+ CTR, 45%+ AVD
  • Implemented FAQPage JSON-LD schema validated via Google Rich Results Test
  • Google Ads for Kush Academy — 4–6% CTR, ₹150+ CPL, 40–60 leads/month
  • Mattr AI campaign across 5 channels — ₹50K budget, 80+ trials, 15% CVR uplift
Jul 2024
—
Oct 2024
HR Assistant
Cook N Klean · Varanasi
RecruitmentHR Communication
Full-time
+
  • Streamlined talent acquisition via structured recruitment frameworks
  • Coordinated end-to-end interview processes and onboarding
  • Developed internal communication strategies for operations team
Live Proof

AEO SEO Experiment

Ranked using AI + Schema

Live SEO Experiment Zero Backlinks Strategy Indexed on Google
View Case Study →
Live Proof
✓1 Valid Item Detected · Google Rich Results

This portfolio has
AEO schema built in.

I don't just recommend AEO — I implemented it here. FAQPage JSON-LD schema is live in this page's <head>, validated by Google Rich Results Test. This makes the portfolio eligible for AI Overviews, rich results, and Perplexity citations.

This is exactly what I build for clients — and I can prove it works because I did it on my own portfolio first.

Build This For My Brand →
Process
01
Identified the gap
AI search engines couldn't surface direct answers for key marketing questions. A clear AEO opportunity.
02
Wrote AEO-optimized content
40–60 word direct answers, snippet-ready. Every answer designed to be featured in AI responses.
03
Implemented FAQPage JSON-LD
Structured data injected into <head>, matching on-page content exactly for rich results.
04
Validated with Rich Results Test
Google confirmed: "1 valid item detected." Eligible for rich results and AI Overviews.
Credentials

Certifications

🔵
Google Prompting Essentials
Google (Coursera)
Jun 2025
Verify ↗
🔵
Google Prompting Essentials
Google · Coursera · Jun 2025
Verify Certificate ↗
🟢
Prompt Engineering — GitHub Copilot
Microsoft + Simplilearn
Nov 2025
Flip →
🟢
Prompt Engineering — GitHub Copilot
Microsoft + Simplilearn · Nov 2025
Certificate verified
🟠
Complete Digital Marketing
SkillSiya e-Learning
Jun 2025
Flip →
🟠
Complete Digital Marketing
SkillSiya e-Learning · Jun 2025
Certificate verified
📱
Generative AI for Business
Coursera
In Progress…
📊
Google Ads Certification
Google Skillshop
In Progress…
📘
Meta Blueprint
Meta
In Progress…
Let's Work Together

Let's Build
Something Real.

Whether it's Google Ads, an AI-powered marketing system, or AEO content — I build growth engines that compound.

anshkush9292@gmail.com →
LinkedIn Email